We Scream for Ice Cream

VIEW PROJECT
CREATIVES
Jennifer Lee
Ivy Li
Bailey Del Priore
COLLECTION
2020 Vibes
CAUSE
Community
CLIENT
Ben & Jerry's
STRATEGY
Social
OOH
Merch
SEMESTER
Fall 2020
DESCRIPTION

We Scream for Ice Cream offers a seamless way for people to send their neighbors pints of Ben and Jerry’s ice cream and remind them that they are not alone.

Suggested

That Ain't P
COLLECTION
Your Next Whip
Texting & Driving
Pop Culture
OOH
NYC Community Fridges
COLLECTION
Smiles Not Spikes
Food Waste
Incentive
Social
OOH
Merch
It's Not Waste Until It's Wasted
COLLECTION
Smiles Not Spikes
Food Waste
Influencer
Community
OOH
Activation
© 2023 Jean Railla, all rights reserved
Designed by Reid Kille
COLLECTIONS
Telling Stories
Story Matters
Brands for Good
New York, New York!
Past Highlights
Smiles Not Spikes
Covid-19 PSA's
2020 Vibes
New Dreams
Joys and Concerns
Your Next Whip

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