I Also Love NY

VIEW PROJECT
CREATIVES
Gemyla Huang
Frank Li
COLLECTION
New Dreams
CAUSE
Racial Inequality
CLIENT
NYC Mayor's Office
STRATEGY
Community
OOH
SEMESTER
Spring 2021
DESCRIPTION

The Dream of Cosmopolitanism. Imagined as a campaign by the NYC Mayor's Office, I Also Love NY updates the iconic tagline as a message of Anti-Asian Hate.

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