DanceSafe

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CREATIVES
Katie Isakson
Stella Joo
Candy Vorasadhit
Lester Woo
COLLECTION
Telling Stories
CAUSE
Drug Safety & Awareness
CLIENT
DanceSafe
STRATEGY
Social Media
Emotion
SEMESTER
Spring 2024
DESCRIPTION

This team created a content playbook for DanceSafe, an organization that educates the public about harm reduction through responsible drug use. The focus is on three areas: setting a consistent and cohesive message across all social media platforms; optimizing online outreach by streamlining content creation, scheduling, and engagement; and establishing DanceSafe as a trusted nonprofit in safe drug use education by sharing valuable and accurate information.

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